Effective Date: August 2025

Simply Sweet Games (“we,” “our,” or “us”) respects your privacy and is committed to protecting it. This Privacy Policy explains how we collect, use, store, and share your information when you play our games, visit our website, or otherwise interact with us. By using our games or services, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our games or services.

1. Information We Collect
   We collect information in the following ways:
   A. Information You Provide to Us
   • Contact information (e.g., name, email address) when you reach out for support or provide feedback.
   • Any other information you choose to share with us.
   B. Information Collected Automatically
   When you play our games or use our services, we may collect:
   • Device information: device model, operating system, hardware type, language, and region.
   • Identifiers: device identifiers such as Apple IDFA (Identifier for Advertisers), Android GAID, and other unique IDs.
   • Usage data: gameplay progress, install/uninstall events, in-game actions (e.g., level completions, tutorial progress), and purchase history.
   • Network data: IP address, general location information (city/region), and connection type.
   Some of this information may be considered personal data under applicable laws.
2. Third-Party Tools & Advertising
   We use third-party software development kits (SDKs) to understand how our games are used, measure advertising effectiveness, and improve player experience. This includes the Meta (Facebook) SDK.
   These tools may collect and share the following with our advertising and analytics partners:
   • Device identifiers (e.g., IDFA, GAID)
   • Device and operating system details
   • IP address and general location
   • Install events, in-app events, and purchase information
   This information may be used to:
   • Tailor advertising to you on Meta and other platforms
   • Measure and improve ad campaign performance
   • Better understand how players engage with our games
   Opt-Out of Personalized Advertising:
   You can limit or disable personalized ads through your device settings:
   • iOS: Settings → Privacy → Tracking (or Limit Ad Tracking)
   • Android: Settings → Privacy → Ads
   You may also change preferences in the app’s privacy settings (if available).
   For more details, see Meta’s Privacy Policy.
3. How We Use Your Information
   We use your information to:
   • Provide and operate our games
   • Improve game performance and features
   • Measure marketing and advertising effectiveness
   • Respond to support requests
   • Protect against fraud, abuse, or security threats
   • Comply with legal obligations
4. How We Share Your Information
   We may share your information with:
   • Service providers who help us operate our games, host servers, process payments, and deliver ads.
   • Advertising and analytics partners, such as Meta, to measure and improve marketing.
   • Legal authorities when required by law or to protect our rights, safety, or property.
   We do not sell your personal information.
5. Data Retention
   We keep your personal data only as long as necessary for the purposes described in this policy, or as required by law. When you request deletion, we remove or anonymize your data unless we must retain it for legal reasons.
6. Your Rights (GDPR, CCPA, and Similar Laws)
   Depending on where you live, you may have the right to:
   • Request access to the personal data we hold about you
   • Request correction or deletion of your data
   • Withdraw consent to our data processing
   Opt-out of personalized advertising
   • Receive a copy of your data in a portable format (where applicable)
   To exercise these rights, contact us at support@simplysweetgames.ca. We will respond within the timeframes required by law.
7. Children’s Privacy
   Our games are designed for a general audience and are not directed to children under 13 (or the age of digital consent in your region). We do not knowingly collect personal data from children without parental consent. If you believe we have collected such information, contact us and we will delete it.
8. Cross-Border Data Transfers
   We and our service providers may process your data in countries outside your country of residence, including the United States. We take steps to ensure such transfers comply with applicable data protection laws.
9. Security
   We use reasonable measures to protect your information from unauthorized access, loss, or misuse. However, no method of transmission or storage is completely secure.
10. Changes to This Policy
    We may update this Privacy Policy from time to time. Changes will be posted on our website with the updated “Effective Date.”
11. Contact Us
    If you have questions or requests related to this Privacy Policy, contact us at:
    Simply Sweet Games Email: support@simplysweetgames.ca